I help brands communicate better. I can build a brand from the ground up or refresh it to provide new positioning. I make things on-brand and fix what’s wrong.

I can deliver at every stage from concept and strategy through to guardianship and approvals. My specialism is building and overseeing design systems and brand guidelines.

Guidelines I codify, create and write are simple to use and get work created efficiently. This can include global approvals and finding territory appropriate solutions. I’ve worked on projects that are variously corporate, independent, global and local.

I’ve taught and mentored junior designers. I’m excellent with Adobe CS, especially Illustrator and InDesign, and pretty good with Sketch. I’m also a confident and articulate presenter.